October is shaping up to be an extraordinary month for boosting sales and increasing your brand's visibility, thanks to a series of holidays and world days around this time.
In this article, we offer innovative ideas for creating targeted WhatsApp messages to your customers, making the most of these special occasions.
Below, we present a list of the most relevant dates and events celebrated during the month of October:
October 1: International Coffee Day
October 2: Grandparents' Day
October 4: World Animal Day
October 5: World Teachers' Day
Oct.6: World Smile Day (1st Friday of the month)
Oct.10: World Mental Health Day
Oct.16: World Food Day
Oct. 25: World Pasta Day
Oct.31: Halloween
The entire month of October is dedicated to prevention against Breast Cancer.
1. Set the stage for Black Friday
Communicating early access to Black Friday promotions to WhatsApp channel subscribers will make them feel special and enhance their loyalty.
In addition, suggesting that they start exploring the e-commerce site to create a wish list sets in motion their engagement and anticipates their enthusiasm for shopping.
The clear promise of exclusive offers and continued promotion via WhatsApp will keep customers engaged and interested as we approach Black Friday.
2. Grandparents' Day
Grandparents' Day is an ideal opportunity to offer customers a selection of gifts specially designed for this special occasion.
By inviting customers to browse a dedicated catalog (which you can send directly in your WhatsApp message), you offer them a range of options for expressing their affection toward their grandparents.
In addition, highlighting attention to detail and the possibility of gift customization can make the offer even more appealing to customers.
3. World Food Day/ Pasta
World Food Day is the perfect opportunity to demonstrate your commitment to healthy food and invite customers to share this passion. By offering a special menu, sharing recipes and nutritional advice, you show that your brand is an ally in promoting a healthy lifestyle.
In addition, using WhatsApp to communicate with customers allows them to interact directly with your restaurant or food business, creating a stronger bond between you and your customers.
4. Halloween
The strategy for Halloween is based on the enthusiasm and active participation of customers.
A nice idea is to launch a "Trick or Treat" promotion by offering a mystery discount or surprise gift to encourage purchases on the website.
You can then invite your customers to visit your e-commerce site on Halloween and use the promotional code "TRICKORTREAT" at checkout. This way they will receive a mystery discount on their purchase or a surprise gift!
5. Prevention against Breast Cancer
Send a WhatsApp message to your customers engaging them in the cause of breast cancer prevention during the checkout process on your site.
You can inform them that you will donate a portion of the October sales to a specific association that does research in the area of breast cancer prevention.
You can also give the option directly in the cart to add an additional donation for those who wish to do so.
This initiative, communicated via WhatsApp, combines discounts with charitable efforts, encouraging customers to contribute meaningfully to the cause while shopping.
In conclusion, as you have seen, October's World Days is a unique opportunity to promote your products and services by sending valuable content to your customers on important occasions.
We are sure these ideas will help you create engaging and original WhatsApp campaigns.
Remember that with Spoki you can easily send massive WhatsApp messages to reach your customers quickly and efficiently.
Keep an eye on our blog, each month we will give you tips and advice on how to make the most of the world days and offer you a good opportunity to communicate with your customers via the WhatsApp channel.
Do you want to integrate WhatsApp Marketing into your business?
Start with the free account on Spoki and get started with your first campaigns thanks to 5 Euro credit included.
Or contact us to build your winning strategy together. We are waiting for you!