Prestashop

A cutting-edge Ecommerce with integration between Spoki and PrestaShop

The integration between Spoki and PrestaShop, a software through which you can create and manage your Ecommerce, offers online merchants an unprecedented opportunity to improve customer engagement and optimize sales operations. Let's explore in detail the technical and operational benefits of integrating Spoki and PrestaShop.

1. Automation and Improved Communications

  • Automation of Notification Processes

This integration makes it possible to automate the sending of notifications to customers on various order steps. For example, when a customer makes a purchase, Spoki can automatically send an order confirmation message. Similarly, it can send shipping status updates or delivery notifications, keeping the customer informed and improving the transparency of the purchasing process.

  • Immediate Responses via Chatbot

By integrating Spoki with PrestaShop, you can implement chatbots that automatically answer frequently asked questions from customers, such as product information, return policies, or order status. This reduces customer support workload and improves the shopping experience by providing immediate answers and reducing wait times for customers.

2. Personalization of Customer Interactions

  • Advanced Customer Segmentation

Using purchase and customer behavior data collected by PrestaShop, Spoki can help segment customers based on various criteria such as purchase frequency, order value, product category preferences, and more. This allows you to send personalized messages that can increase customer loyalty and long-term value.

  • Targeted Promotional Campaigns

The integration makes it easy to send targeted promotional campaigns via direct messages, leveraging specific events or purchase behaviors recorded in PrestaShop. For example, customers who have viewed but not purchased a product can receive a message with a special offer to incentivize purchase. This allows for a large % increase in the recovery of abandoned carts.

3. Optimizing Sales Operations.

  • Efficient Inventory Management

Integration between Spoki and PrestaShop can help manage inventories more effectively. Automatic messages can be sent to store managers when a product's inventory is low, ensuring that inventories are always up-to-date and that sales opportunities are not lost due to lack of inventory.

  • Collection of Feedback and Analysis of Customer Behavior

After purchase, Spoki can facilitate the collection of feedback by automatically sending a message asking the customer to rate the product or service. This data can be used to analyze customer behavior and to further improve the products and services offered.

4. Safety and Compliance

  • Customer Data Protection

The integration ensures that all data exchanged between Spoki and PrestaShop is protected through advanced security protocols. This not only protects sensitive customer information but also ensures compliance with current privacy and data protection regulations, such as GDPR.

  • Advanced Reporting and Analysis

Integrated dashboards between Spoki and PrestaShop provide detailed insight into key performance metrics such as conversion rates, effectiveness of promotional campaigns, and user behavior. This data helps online store owners make informed decisions to further optimize their marketing and sales strategies.

The integration of Spoki and PrestaShop transforms the way e-commerce businesses interact with their customers, providing a robust platform for automation, personalization, and effective communications. Through this powerful synergy, businesses can significantly improve the customer experience, streamline operations, and maximize sales results.

 

Configuration | Integrate Spoki and WhatsApp with Prestashop

Through Prestashop's integration with Spoki, it is possible to automate the sending of transactional messages via Whatsapp.

Click here for more operational information.

Actions to be performed on Spoki:

  • Access Spoki;
  • Click on "Integrations."
  • Select the "Prestashop" integration;
  • Click on "Enable."
  • Copy the generated "Secret."
  • Copy the generated "Delivery URL."
  • Download the most recent version of the form.

To start the first automations follow the following steps HERE.

While HERE you can find the training video with Prestashop.

 

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