The integration of WhatsApp Marketing is a strategic breakthrough for companies that want to intensify their communication, making it more direct and personalised with their customers. Precisely WhatsApp and Spoki emerge as indispensable tools to achieve this.
With more than 2 billion active users globally, a 98% message reading rate, 60% more interactions than other channels and the highest average number of monthly sessions, WhatsApp is part of people’s everyday life. Not integrating it into your business means missing a huge opportunity in every respect.
With Spoki, WhatsApp Marketing allows you to:
- Send personalised and timely messages, from customer support to promotions and updates, in a familiar, secure and intuitive environment for your Community;
- Increase customer satisfaction and loyalty, with new sales opportunities and a deeper understanding of audience preferences;
With features such as massive communications, intelligent chatbots, and integration with the WhatsApp Business API, businesses of all sizes can scale while maintaining a high level of personalisation. - Adopting marketing on WhatsApp means following a growing trend and investing in a communication channel that strengthens customer relationships, improves operational efficiency and drives sustainable business growth. In an increasingly competitive market, companies that harness the potential of marketing on WhatsApp can stand out, creating memorable customer experiences and building a lasting competitive advantage.
Here, then, are five ideal tools for those in search of WhatsApp marketing software:
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Spoki: the first Conversational Marketing platform in Italy, which automates marketing, sales and service, personalising each stage of the customer’s Customer Journey. A cross-industry solution that, through +4.000 integrations, seeks to transform any conversation into a valuable interaction, developing your business on the customer’s preferred channel;
- Charles: GDPR compliance platform based in Germany;
- Sinch Engage: offers a service focused on customer service via WhatsApp;
- UserLike: German tool with focus on live support and chatbots;
- Trengo: management of all messaging platforms, not specialised on WhatsApp;
- Superchat: mainly customer service oriented, centralises all the different messaging platforms.
- WATI: automated marketing tool;
- MessageBird: horizontal tool, not specialized on WhatsApp.
Other possible options are Mateo, Zoko and Chatarmin, which offer integrated services in different countries.
What is the best WhatsApp marketing service?
Like Spoki, WhatsApp Marketing platforms need to include advanced features such as automation, sending massive campaigns, a simple, fast and intuitive platform, audience segmentation and integration with other tools such as Shopify and Woocommerce. In this landscape, Spoki emerges as a leading brand, earning the trust of +1,700 companies and +200 agencies for its dedication to maximising ROI and proactive support provided to its clients.
Do you want to integrate WhatsApp Marketing into your business?
Start with a free account on Spoki and get started with your first campaigns with 5 € credit included.
Or contact us to build your winning strategy together. We are waiting for you!
